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 How University Marketing Works?

In this episode we discuss the world of university marketing with Amber, Director of Marketing at the USC to understand the student recruitment process, shifts in higher education and what the future of marketing entails post pandemic.

Amber Tolan is the Director of Marketing at the USC Rossier School of Education where she leads student recruitment marketing for ten graduate programs.

With 14 years of marketing experience across multiple industries and degrees in business, digital art/web design, and marketing, Amber brings a deep understanding of the multiple disciplines of marketing to her work. She resides in Los Angeles with her husband and son.

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